A woman with curly hair and a light green sports tank top holds a tennis racket, standing outdoors with a cloudy sky in the background, expressing confidence and determination.
A woman with curly hair and a light green sports tank top holds a tennis racket, standing outdoors with a cloudy sky in the background, expressing confidence and determination.
A woman with curly hair and a light green sports tank top holds a tennis racket, standing outdoors with a cloudy sky in the background, expressing confidence and determination.
art direction
art direction
branding
branding

Pollinate

Pollinate is a women’s sportswear brand creating high-performance gear that moves with you, designed for athletes, by athletes.

OVERVIEW
OVERVIEW

We led the art direction and developed a complete brand identity system. The goal was to position Pollinate as a modern, conscious, and empowering brand in a crowded activewear market.

Client:
Pollinate
Year:
2025
Duration:
3 Months
A sleek, modern laptop with a minimalist design is open on a white surface, featuring a black keyboard and blank screen, against a clean white background.
A sleek, modern laptop with a minimalist design is open on a white surface, featuring a black keyboard and blank screen, against a clean white background.
A sleek, modern laptop with a minimalist design is open on a white surface, featuring a black keyboard and blank screen, against a clean white background.
A hand holds a modern smartphone with a blank white screen against a dark, minimalist background, highlighting the sleek design and technology.
A hand holds a modern smartphone with a blank white screen against a dark, minimalist background, highlighting the sleek design and technology.
A hand holds a modern smartphone with a blank white screen against a dark, minimalist background, highlighting the sleek design and technology.
A sleek, silver laptop with a black screen open on a white background, highlighting its minimalist and modern design.
A sleek, silver laptop with a black screen open on a white background, highlighting its minimalist and modern design.
A sleek, silver laptop with a black screen open on a white background, highlighting its minimalist and modern design.
PROBLEM & SOLUTION
PROBLEM & SOLUTION

Pollinate came to us with a strong product but no cohesive identity.

They needed visuals that matched the quality of their gear and stood out in a saturated market. We created a bold, refined branding system that communicates strength without losing elegance.

A person stands in front of a blank white poster mounted on a brick wall, suggesting an opportunity for creative advertising or art display.
A person stands in front of a blank white poster mounted on a brick wall, suggesting an opportunity for creative advertising or art display.
A person stands in front of a blank white poster mounted on a brick wall, suggesting an opportunity for creative advertising or art display.
FINAL RESULTS
FINAL RESULTS

The final brand direction gave Pollinate a fresh, modern presence that speaks directly to their audience.

Their visual system now flows seamlessly across product tags, packaging, and socials. Most importantly, it gave them the confidence to scale and expand their line.

CONTACT
CONTACT

Get in touch today

Let’s talk about where you’re headed and how we can help you get there.

"Working with InDepth felt like having a creative partner, not just a service provider. Every detail had purpose."

Dramatic facial lighting accentuates the features of a person with short stylish hair.
Dramatic facial lighting accentuates the features of a person with short stylish hair.
Amelia Hart
Pollinate, CEO & Founder
Man smiling with short hair and glasses in dimly lit environment.
John Smith
Client Success Manager
Man smiling with short hair and glasses in dimly lit environment.
John Smith
Client Success Manager
Man smiling with short hair and glasses in dimly lit environment.
John Smith
Client Success Manager

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